Case Study

Linnaeus Group

Linnaeus Practices
Linnaeus Mars Logo

Project Overview

Linnaeus is a leading veterinary company that provides high-quality care for animals. They approached Chameleon for help with their digital presence, specifically for website design and SEO services. We were tasked with rebuilding all of their Referral Centres as they bought them, to give them a fresh look and function in the same way as each other to allow for easier back-end changes for each of the website managers. On top of this, we perform the SEO on another set of vet websites for them, having now increased their visitors to the sites drastically.

By creating a modern and user-friendly websites, and implementing effective SEO strategies, we were able to increase online visibility and drive more traffic to the sites. As a result, Linnaeus has seen a significant boost in client engagement, referrals, CPD Sign-ups and bookings.

Dick White Referrals homepage

Dick White Referrals

Paragon Referrals homepage

Paragon Referrals

Anderson Moores homepage

Anderson Moores

8 websites so far.
More on the way soon.

Our agency, Chameleon, has had the pleasure of working with Linnaeus to design and develop 8 websites so far, that cater to their various needs. Each website was created with a unique design and layout, tailored to the specific services and offerings of the respective branches. The websites are all responsive, ensuring a seamless user experience across all devices. They also feature easy-to-use navigation and intuitive interface, making it simple for clients to find the information they need. Chameleon also optimised the websites for search engines to improve their visibility and rankings, resulting in more traffic to the sites. Overall, the 8 websites we have built for Linnaeus are professional, efficient and effective in promoting their business and services.

Digital marketing services for a large global brand.

At Chameleon, we pride ourselves on providing exceptional SEO services to our clients. This is especially true for the 16 websites we have worked on for Linnaeus. We implemented a comprehensive SEO strategy that included keyword research, on-page optimisation, link building, and ongoing analytics tracking. As a result, the websites saw significant improvements in search engine rankings, leading to an increase in organic traffic and visibility. We also tracked and analysed the websites’ performance to make data-driven decisions and fine-tune our approach as needed. The outcome is that the websites have a strong online presence and are easily discoverable by potential clients searching for veterinary services. Our work with Linnaeus is a testament to our ability to deliver outstanding results and help businesses achieve their digital marketing goals.

A premium veterinary company elevated by Chameleon's website design and SEO services.

In conclusion, Chameleon’s collaboration with Linnaeus has been a resounding success. We have designed and developed 8 websites for the various branches of the company, each one with a unique and professional design, easy navigation, and optimised for search engines. The results have been outstanding, with a significant increase in online visibility, client engagement and bookings. Additionally, our SEO services have helped the 16 websites we work on for Linnaeus to achieve higher search engine rankings, resulting in more organic traffic and visibility. Our work has helped Linnaeus to further establish itself as a premium brand in the veterinary industry. We are proud to have been a part of this success story and look forward to continuing to support Linnaeus in their digital marketing efforts.

Platforms & plugins we used:

Devices with Chameleon Contact Page

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